What questions do you have?
What exactly is the Amazon Seller Central account management service offered by your digital marketing agency?
Our comprehensive Amazon Seller Central account management covers all the tasks necessary to keep your account healthy, optimized and growing. This includes everything from listing optimization (titles, bullets, descriptions, images, backend keywords) to improving SEO on Amazon, to inventory monitoring (recommendations), pricing and promotion management, account health monitoring (key metrics and policy compliance), case management with Amazon support and regular performance reporting. The goal is to free up your time, ensure you operate efficiently within the platform and maximize your visibility and sales potential.
Do your Amazon marketing services include listing optimization (SEO for Amazon) in addition to Amazon Ads management?
Absolutely! We consider listing optimization (SEO for Amazon) a fundamental and inseparable part of a successful Amazon marketing strategy. A well-optimized listing not only improves your organic ranking, but also increases the conversion rate of your Amazon Ads campaigns. Therefore, our comprehensive services include the optimization of all listing elements (title, bullets, description, backend keywords, A+ Content if applicable) to ensure maximum relevance and attractiveness to both Amazon's algorithm and potential buyers, working in synergy with advertising management.
How do you manage PPC advertising campaigns on Amazon (Amazon Ads) to optimize ACoS and increase sales?
We manage your PPC advertising campaigns on Amazon (including Sponsored Products, Sponsored Brands and Sponsored Display) with a strategic and data-driven approach. We conduct thorough keyword research, structure campaigns logically (automatic, manual by match, by product), optimize bids continuously to reach agreed ACoS (Advertising Cost of Sale) and TACOS (Total Advertising Cost of Sale) targets, and refine targeting through the effective use of negative keywords. We constantly analyze performance to identify opportunities, adjust budgets and creative, ensuring that your advertising spend generates maximum return and contributes directly to increasing your overall sales on Amazon.
What kind of results can I expect and how soon can I expect to see when I hire your Amazon advertising agency to manage my account and campaigns?
Results vary by product, competition, initial account status and investment, but our primary objectives as an Amazon advertising agency are:
Sustainable increase in your company's total sales.
Optimization of advertising spending (improvement of ACoS and TACOS).
Improved organic visibility (better keyword ranking).
Increased conversion rate of listings.
Typically, after an initial audit and setup phase (2-4 weeks), we start to see improvements in key advertising metrics within the first 1-3 months. Significant sales growth and improved organic rankings usually require ongoing effort and may take a little longer, but we will keep you informed with regular transparent reporting.
Why should I hire an agency specialized in Amazon instead of managing my Seller account and advertising myself?
While you can manage your own account, hiring a specialized Amazon agency like ours brings you several key advantages:
Experience and In-depth Knowledge: We keep abreast of constant changes in Amazon's algorithm, policies and tools.
Time Savings: You delegate complex and time-consuming tasks, allowing you to focus on other aspects of your business.
Optimized Strategy: We apply proven methodologies and use advanced tools for Seller Central management and PPC advertising, which often translates into better results (increased visibility, sales and profitability).
Avoid Costly Mistakes: Our knowledge helps prevent common mistakes that can lead to account suspensions or inefficient ad spend.
Objective Outside View: We bring a fresh, data-driven perspective to identify growth opportunities.
What is the pricing structure or cost of working with your Amazon agency for Seller Central management and PPC campaigns?
The cost of our services as an Amazon agency depends on several factors, such as the complexity of your catalog, your current sales volume, your desired level of PPC advertising spend and your specific objectives. Generally, we offer pricing models tailored to the client's needs, which may include:
A fixed monthly fee (retainer).
A percentage of the advertising investment managed.
A percentage of sales generated through Amazon.
A hybrid model combining some of the above.
In order to provide you with an accurate and tailored quote for your business for the management of Seller Central and/or PPC, we invite you to contact us to analyze your specific needs and present you with a customized proposal without obligation.
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Our goal is for you to make an informed and valuable decision. That's why, below, we answer some of the most common questions our visitors often have.